Why You Need Community, Not An Audience with Kim Johnson, Head of Community at Geneva

CareerPodcastRelationships
Written By

There is a big difference between building an audience that’s watching you and building a community that’s engaging with you. So how do we build strong, engaged communities that connect people rather than simply entertaining them?

This week, I’m joined by Kim Johnson, head of community at Geneva, a New York-based messaging app. Geneva helps creators, brands, and leaders build communities from the ground up. So in this episode, we dive deep into all things connection, conversation, and community.

Powered by RedCircle

Episode 163 Topics:

  • Building an organic community that is engaged and passionate about you and your work

  • The changing landscape of the content creation and audience interaction

  • How people are getting good at sniffing out inauthenticity

  • Having your community build content with you

  • The imperative value of mutual exchange

Episode 163 Resources:

Episode 163 Sponsors:

  • BetterHelp | This episode is brought to you by BetterHelp. Give online therapy a try at betterhelp.com/BBG and get on your way to being your best self.

  • Framebridge | Visit Framebridge.com and use the code “BALANCED” for 15% off your first framing order.

Episode 163 Transript:

[fusebox_transcript]

Previous

How to Get Funding for Your Business, Qualities of Successful Entrepreneurs, and Building the Damn Thing with Kathryn Finney
Next

Making Big Career Changes and Building a Business from the Ground Up with Anicia Anya